How to read media?

The Public Lecture by Alexandr Gorbachev in Syktyvkar

The Public Lecture by Alexandr Gorbachev in Syktyvkar

May 2019

On May 18, media expert Alexander Gorbachev will give a lecture about storytelling in Syktyvkar “How and why to tell stories in the digital world.”

10 years ago, experts were confident that no one would read long texts on the Internet; however, today this genre of journalism is particularly popular. Big stories are created not only by the media, but also by museums, restaurants and fashion houses.

Alexander Gorbachev will tell why people are interested in creating and reading stories, explain what rules there are in the sphere, and explain how to find an interesting story and how to present it in such an attracting way so that to keep the audience interested in it.

Alexander Gorbachev worked as editor-in-chief at Afisha, deputy editor-in-chief at Meduza. Now he is a screenwriter in the company Lorem Ipsum, which is engaged in the invention and creation of museums, exhibitions, films and other stories.

Beginning of the lecture is at 6 PM.

Address: Revolt Center (Pervomayskaya St., 149).

Admission is free, but registration is required